Client: Sunita Jassal Artiste – Hair & Makeup Artist


Type: Branding / Website Design / Logo Design / Digital Design / Print Design / Packaging & Label Design

Brief: Create logo, printed promotional material, social media post designs, photo retouching services and editable form design

Sunita Jassal Artiste required a sophisticated logo which embodied her initials and a subtle colour scheme to fit well within the beauty industry.

From there on, I proceeded to create a brand identity that she was able to incorporate across her website and social media platforms. I also designed all print and digital materials to include business cards, compliment slips, leaflets, price lists, editable forms, contracts and social media posts.

Sunita Jassal Artiste has worked with several photographers to broaden her own professional portfolio and has from time to time required my photo retouching services to edit makeup and fashion images to a high standard. I have thoroughly enjoyed working alongside this client and continue to offer my support throughout her professional journey.

New Product Line: After a few years of trading, Sunita Jassal Artiste grew her business successfully and launched her own product line of lashes in 2019. I was tasked with the design of her new packaging boxes and product images. For this, we used the same branding to link both the Hair & Makeup side of the business to this new addition.

A lash guide in the form of an A6 double sided flyer and a loyalty card was designed and printed to go with the lash boxes. Upon delivery, the end customer would have received a complete set of branded printed materials within the package (including a business card and compliment slip) to both inform and promote the business.